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What to set up first when launching a business website

Field Note #021
🟢 Beginner ⏱ 5 Minutes ✓ Industry Best Practice
🖥️ Website Tip Wednesday — What to set up first when launching a business website.
Most new sites go live missing the same things. Here’s the short list:
1. Domain — own your name before someone else does. Keep it short, spell it the way it sounds, and choose .com when it’s available.
2. SSL — your URL needs to start with https://, not http://. Without it, anything a visitor submits on your site travels unprotected. Most hosts turn this on free in one click.
3. Contact page — name, email, a form that actually routes to the right inbox. Not a placeholder. Not a mailto: link that opens a desktop client nobody uses.
4. Speed — run your site through pulse.zu2b.com before you announce it. Load time is the first thing visitors notice and the last thing most builders check.
If you want the full checklist, ZU2B.com has free launch guides .
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